Meet Byron

candid. thoughtful. provocative.

Leadership gets harder the further you go. The decisions carry more weight, the dynamics get messier and the usual answers don’t cut it.


Byron Rienstra works with senior executives, founders and leadership teams who want a clear lens on what’s really going on and have the courage to do something about it.


Thoughtful and honest perspective, deep contextual support, where and when it matters most.

LEARN MORE

Meet Byron

candid. thoughtful. provocative.

Leadership gets harder the further you go. The decisions carry more weight, the dynamics get messier and the usual answers don’t cut it.


Byron Rienstra works with senior executives, founders and leadership teams who want a clear lens on what’s really going on and have the courage to do something about it.


Thoughtful and honest perspective, deep contextual support, where and when it matters most.

LEARN MORE

Meet Byron

Leadership gets harder the further you go. The decisions carry more weight, the dynamics get messier and the usual answers don’t cut it.


Byron Rienstra works with senior executives, founders and leadership teams who want a clear lens on what’s really going on and have the courage to do something about it.


Thoughtful and honest perspective, deep contextual support, where and when it matters most.

LEARN MORE
  • The reason behind the work

     Founded in 2020, b.partners enables me to bring over 25 years of organisational experience to every client I work with. My distinct and complementary professional and academic competencies, combined with a genuine passion for being of service to people and their organisations, is what makes my approach unique.  


    b.partners represents my obsession for creating engaging and compassionate workplaces that are still high-performance in nature. This enables meaningful careers, and invites more leaders to show true courage through their leadership.


    These are not just words – it’s my purpose – it’s why I founded b.partners.  

  • What sets this apart

     At b.partners, leadership change is what I do. I have built my career supporting senior leaders and leadership teams to understand, adapt and expand their impact.   


     My approach is best articulated through the Stockdale Paradox:  You must never confuse faith that you will prevail in the end - which you can never afford to lose - with the discipline to confront the most brutal facts of your current reality, whatever they might be.  


    The more senior you are, the less likely it is that people will tell you the truth of where things really stand. Why would they?  Self-interest and self-protection are powerful forces.  The other challenge is internal - the more successful you are, the less likely you are to tell yourself the truth. Experience and success are both paradoxes in themselves.  Experience becomes a heuristic that invites you to shortcut curiosity and helpful-risk, and success is a salve for the brutal truths that you could easily avoid.


    My difference is this: I help you uncover and respond to the truths that matter - skilfully, compassionately, and with total honesty. For your leadership. For your team. For your enterprise.  

  • The Mercy Vadana Scholarship

    In June 2025, one of the most gracious and talented team members I ever had the honour of working with, passed away in a New York Hospital.  Her name was Mercy Priyavadana.  A learning, talent and culture specialist that started her journey in Chennai, and ended up working in New York, Mercy was a generous, warm, caring and deeply committed human.  To honour Mercy, and her legacy, the Scholarship Board will select one young outstanding woman per year, and enable them to gain coaching and mentorship from a cadre of world-class Human Resources professionals.  To lift their skills, their ambition, and their connectivity, in the same way that Mercy did for countless hundreds of other talented people throughout her career. 

  • My mission

    I support leaders and leadership teams to be honest.  To reflect and develop. To perform individually and collectively. To create positive change at a human level, at an organisational level, and eventually, at a societal level.  Better leadership enables a better world.  It’s not a cliche - it’s a truth.   

Are you always 'busy'?

We wear ‘busy’ like a badge of honour, but at what cost? In this video, Byron unpacks how busyness can be a form of avoidance and...

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What does it mean to 'attend'? 

To attend is more than just showing up. It’s about presence. Intention. Attention. This reflection invites us to rethink where and...

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Feeling out of alignment?

When your values, actions, and words align, that’s congruence. It’s not perfection, it’s integrity. This piece explores how alignment...

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experience is a lot, but it’s not actually everything.

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experience is a lot, but it’s not actually everything.

I've worked with senior executive teams and boards across Australia, Asia, and globally — engaging with everyone from founders and CEOs to emerging leaders and those under real pressure to change. What sets me apart is my fierce independence — free from internal politics, agendas, or rigid frameworks. Instead, I bring custom strategies shaped by truth and your context, because that’s the only way to create meaningful, lasting change.

Client Perspectives

*Out of respect for our clients' confidentiality and the nature of our work, all testimonials are anonymised. However, if you would like to speak directly with a Chair, CEO, Founder, or senior decision-maker who has engaged our services, we are happy to arrange a personal introduction so you can assess the impact of our work directly.

 CEO - Global Fintech

Our senior team sets the tone for clarity, alignment and accountability across our whole venture. I wanted to make sure we were doing everything we could to get that right as we build and scale. Byron and and his team are pushing us to demand more of ourselves as leaders; and that’s lifted our execution effectiveness in a measurable way. They have been instrumental in our journey.

Founder - National Manufacturer

Byron created a development programme for our business leaders...This has been a real success for us thus far. Byron’s insight into the individual’s particular attitudes & their impact on the team dynamics was critical for us in this... in my experience, his uniqueness comes in his assessment of the individuals & their fit/capability – not just the rollout of the leadership training.

 CEO - Global Fintech

Our senior team sets the tone for clarity, alignment and accountability across our whole venture. I wanted to make sure we were doing everything we could to get that right as we build and scale. Byron and and his team are pushing us to demand more of ourselves as leaders; and that’s lifted our execution effectiveness in a measurable way. They have been instrumental in our journey.

Founder - National Manufacturer

Byron created a development programme for our business leaders...This has been a real success for us thus far. Byron’s insight into the individual’s particular attitudes & their impact on the team dynamics was critical for us in this... in my experience, his uniqueness comes in his assessment of the individuals & their fit/capability – not just the rollout of the leadership training.

Partner - Global Hedge Fund

Byron has been instrumental in allowing me to achieve greater self-awareness and clarity on what matters while also providing me with an uplift in focus, output and well-being through helping me understand my patterns of behaviour.

Chief Strategy - People & Culture

Byron has profoundly shifted my patterns of behavior, enabling me to access a whole new level of insight and impact. Having Byron as a coach has been a blessing that helped me excel both in my personal and professional life.

Partner - Global Hedge Fund

Byron has been instrumental in allowing me to achieve greater self-awareness and clarity on what matters while also providing me with an uplift in focus, output and well-being through helping me understand my patterns of behaviour.

Chief Strategy - People & Culture

Byron has profoundly shifted my patterns of behavior, enabling me to access a whole new level of insight and impact. Having Byron as a coach has been a blessing that helped me excel both in my personal and professional life.

Ready for take off?

You’ve built the plane. Let’s plot the flight path.

Contact Us

Ready for take off?

You’ve built the plane. Let’s plot the flight path.

Contact Us

Ready for take off?

You’ve built the plane. Let’s plot the flight path.

Contact Us